Documentation Index
Fetch the complete documentation index at: https://docs.adcontextprotocol.org/llms.txt
Use this file to discover all available pages before exploring further.
AdCP Ecosystem Reference
Token-efficient reference for understanding AdCP’s organizations, repositories, and component relationships. Designed for both human readers and AI agents.
Organizations
| Organization | Purpose | URL |
|---|
| AgenticAdvertising.org | Membership community, working groups, member profiles | agenticadvertising.org |
| AdCP (Ad Context Protocol) | Protocol specification, schemas, documentation | adcontextprotocol.org |
Repositories
All repos are under the adcontextprotocol GitHub organization.
| Repo | Purpose | Key Contents |
|---|
| adcp | Protocol and AgenticAdvertising.org | JSON schemas, TypeScript/Python SDKs, protocol docs, AgenticAdvertising.org server (Addie AI, membership, profiles) |
| salesagent | Reference sales agent implementation | Sales agent code, salesagent docs, deployment configs |
| creative-agent | Reference creative agent | Creative workflows, standard formats, format validation |
Channel-to-Repo Mapping
For Slack channels → GitHub issues:
| Channel Pattern | Target Repo | Reason |
|---|
#salesagent-* | salesagent | Sales agent implementation and docs |
#creative-* | creative-agent | Creative agent and formats |
#adcp-dev, #protocol-* | adcp | Core protocol and schemas |
#general, #community, #membership | adcp | AgenticAdvertising.org server and community features |
SDK Packages
| Language | Package | Install |
|---|
| JavaScript/TypeScript | @adcp/client | npm install @adcp/client |
| Python | adcp | pip install adcp |
Protocol Components
┌─────────────────────────────────────────────────────────────┐
│ PRINCIPALS │
│ (Advertisers, Agencies, Brands) │
└─────────────────────┬───────────────────────────────────────┘
│ Authenticate via
▼
┌─────────────────────────────────────────────────────────────┐
│ ORCHESTRATING AGENTS │
│ (AI Agents executing media buying tasks) │
└─────────────────────┬───────────────────────────────────────┘
│ AdCP Tasks (MCP/A2A/REST)
▼
┌─────────────────────────────────────────────────────────────┐
│ SALES AGENTS │
│ (Publisher-side agents handling inventory) │
└─────────────────────┬───────────────────────────────────────┘
│ Platform APIs
▼
┌─────────────────────────────────────────────────────────────┐
│ AD PLATFORMS/SERVERS │
│ (Google Ad Manager, TTD, Meta, etc.) │
└─────────────────────────────────────────────────────────────┘
Core AdCP Tasks
| Task | Purpose | Category |
|---|
get_products | Discover inventory via natural language | Discovery |
list_creative_formats | Get supported creative formats | Discovery |
create_media_buy | Purchase advertising inventory | Execution |
get_media_buy | Check campaign status | Execution |
modify_media_buy | Update running campaigns | Execution |
sync_creatives | Upload/register creative assets | Creative |
discover_signals | Find targeting signals | Signals |
activate_signal | Enable signal for targeting | Signals |
Reference Agents
| Agent | URL | Purpose |
|---|
| Test Sales Agent | https://salesagent.adcontextprotocol.org | Testing and examples |
| Reference Creative Agent | https://creative.adcontextprotocol.org | Standard creative formats |
Schema Locations
- Base URL:
https://adcontextprotocol.org/schemas/v2/
- Core schemas:
/schemas/v2/core/ (product, media-buy, creative, error)
- Task schemas:
/schemas/v2/media-buy/ and /schemas/v2/signals/
- Enum schemas:
/schemas/v2/enums/
Quick Links
This is a placeholder document. Content will be enhanced in future updates.