AdCP — Digital Out-of-Home

DOOH uses image or video_hosted, narrowed to the screen’s pixel dimensions, duration, file limits, and operational constraints. Venue, screen network, loop position, scheduling, and audience currency are inventory facts rather than creative format IDs.

{
  "format_option_id": "station_landscape_1920x1080",
  "format_kind": "image",
  "params": {
    "width": 1920,
    "height": 1080,
    "max_file_size_kb": 10240,
    "slots": [{ "asset_group_id": "image_main", "asset_type": "image", "required": true }]
  }
}

{
  "format_kind": "video_hosted",
  "params": {
    "width": 1080,
    "height": 1920,
    "duration_ms_exact": 10000,
    "containers": ["mp4"],
    "video_codecs": ["h264"],
    "slots": [{ "asset_group_id": "video_main", "asset_type": "video", "required": true }]
  }
}

Most DOOH renderers cannot fire browser pixels or accept clickthrough interaction. Declare only slots and macros the runtime can actually support. Delivery and measurement come from screen logs, venue counts, panels, or other sources on the product/package. See Canonical formats, Accessibility, and Media products.

Getting Started

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Using AAO

FAQ

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Reference

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Digital Out-of-Home